Our Services

Google Ads & PPC Performance Marketing

We are an established full-service agency that excels in the areas of e-commerce website creation, development, PPC ads and SEO. To help businesses like yours succeed in the digital sphere is what drives us. We offer a wide variety of solutions, and we give you the knowledge and resources you need to build a compelling online identity and get the results you deserve.

We know that part of helping your business to be successful is marketing, and Google ads are a key part of this. Quality and consistent traffic are essential, and our dynamic PPC services will focus on getting that crucial return on investment, boosting the visibility of your website and your products more than ever before. Through our comprehensive Google ads campaigns, we can put your eCommerce store in the hands of an audience who are ready and willing to buy. Are you ready to power up your website and generate more sales with Ecommerce Etc?

Why do you need Google ads?

Google receives more than 5.6 billion searches every single day, making it one of the most effective platforms for you to advertise your business on. If you are able to get your website to the top of the search engine results page, you will be able to take advantage of the millions of Google users and maximise your return on investment. After all, you will only have to pay when someone clicks on it, not just when they view it.

Another great thing about Google ads is that it works quickly - much more so than ranking organically. By working with a full service agency that can help you with PPC ads, such as Ecommerce Etc, you can quickly and effectively get to the top of the search results and see traffic come rolling in.

How we work

We have years of experience in Google Ads management and have plenty of success stories to share. Our team has the expertise, experience, and skills to get consistent and measurable results for your business.

Google Ads Auditing

If you already have an existing Google Ads campaign running and it isn't converting, we can work with you to find out where you need to make improvements. We can audit your Google Ads campaign and provide you with a comprehensive analysis to help make the necessary improvements to give performance a boost.

Setting up campaigns

We can take care of Google Ads campaigns from start to finish. We are specialists in setting up successful and profitable campaigns, including search ads, product listing ads, display ads and so on.

Conversion tracking

To be successful in your pay-per-click campaigns, conversion tracking is essential. Without it, you are fumbling around in the dark. Because of this, we make sure that conversion tracking is set up properly. With this in place, we can accurately monitor your campaigns and gauge how well they and landing pages are performing, and make any relevant changes.

Ad copy creation

We can write effective and engaging Google Ad copy that aligns with your brand values and personality and resonates with potential customers, encouraging them to click through to your website. We also test the ads out regularly, making adjustments to the texts or varying it to make sure we are always one step ahead of the game.

Landing page development

There is little point in having brilliant Google Ads if they are directing people to weak and ineffective landing pages. To get results that increase revenue, compelling landing page copy needs to come as part of it. We can write superb landing page copy that captures your brand voice and values.

Frequently asked questions

Every business and industry will have a different timeline for how long it takes Google Ads to really start producing valuable results, whether that’s sales or leads. There are many factors that make a successful Google Ads campaign work including; having the right setup, ad copy, and a website that is user friendly and optimised for conversion - something we can help you with.

For search campaigns, you can expect to see results as quickly as a few days or weeks if everything is set up correctly and your budget makes sense. Display campaigns can take longer to produce results. However, it can take at least three months for a new Google Ads Campaign to mature and to gather the necessary data for optimisation.
Conversion rate goals will vary based on your industry and where you are running your ads.

According to WordStream, the average landing page conversion rate across all industries is 2.35%. However, the average for your specific industry may be higher or lower than this standard number. For example, the median conversion rate for an ecommerce-focused business is 1.84%, while the median conversion rate for B2B companies is 2.23%.